In 15 years as a professional writer, primarily in journalism and now copywriting, this guerilla masterpiece is one of the most memorable I can recall. Still cracks me up today and can help give you an insight into what witty, wordy people do for giggles when they’re bored. It appeared not in the pages of […]
Copywriting – a hot topic or ‘wile burny’? Read More »
It was a St Patrick’s Day like no other. March 17th, 2020 – No parades, no pubs, no craic. Yet, I find myself in a century-old cottage along the winding lanes of Gortnabrade, Carrigart, overlooking the Harry Blaney Bridge and the stunning vista of Mulroy Bay, in one of Ireland’s few legal poitín distilleries. Slainté.
Bringing the spirit of an age-old tradition to a new generation Read More »
The power of video to connect with our audience has come sharply into focus for many businesses during Covid. In this new landscape it is through video that often we meet, present, sell, in some cases socialise, and other times use it as a platform for learning. As this medium becomes the new norm, particularly
Give your videos some kick with motion graphics Read More »
So, here we are again. Locked down once more, which brings all the frustrations that went with the first one with it in terms of impact on family, life and your business. Particularly those in the retail sector, who are/were relying on customer footfall through their doors to keep things going. But, much like when
Locked down, but not out – Helping you grow online during Covid Read More »
It was great to sit down recently and talk about all things business with journalist Ciaran O’Donnell on his popular Highland Radio show and podcast – Business Matters. Normally radio or TV interviews make me nervous but part of why I was less so here (and therefore talked too much!) is that for 12 year
Talking ‘Business Matters’ on Highland Radio Read More »
